Friday, February 22, 2013

Increasing E-Commerce Revenues via Social Media

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The rise of the Internet has drastically changed various aspects of an organization?s operations and structure. Some traditional marketing strategies are now completely outdated, others have been deeply transformed, and new digital marketing strategies are continuously emerging based on the unprecedented access to vast amounts of information about products, firms, and consumer behaviors.

The Internet results in today?s e-Commerce and what leads to its ultimate success is none other than the social media. Indeed, there?s no stopping of the growth of social media today! The exponential growth of social media is an encouraging factor for ecommerce business worldwide as it helps to skyrocket their revenues amazingly.

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There are some pointers on how the social media sites like Facebook and Twitter help to increase the sales of your e-Commerce business as mentioned by apptha:

1. The Facebook impingement

2. Creating Facebook traffic

3. Shopping cart abandonment and ?Social login? solution

4. Creating referral traffic using ?Social Affiliate? plugin

To understand more regarding how social media can boost your businesses? revenues, attend Asia?s largest internet and mobile business event this April! The Internet and Mobile Show Asia 2013 features distinguished speakers from Asia?s renowned brands such as Japan Airlines? Vice President of Web Sales & Marketing, Tomohiro Nishihata; he will be speaking on the topic ?Leveraging Social & Mobile Media and Digital Marketing to enhance E-Commerce revenues?.

Nishihata has been responsible for JAL?s Web/Mobile, SNS strategy, web revenue & branding since December 2010. During his tenure, the JAL official Facebook pages were awarded the Grandprix of social networking in the 5th Japan WEB Grandprix in December 2011.? In addition, the JAL web site received the No.1 award of 232 sites for WEB Equity 2012 in Japan in September 2012. Prior to his current position, Nishihata also held the position of Vice President of JAL?s Domestic Passenger Sales Planning Department.

Click here to download our brochure now to find out more about the agenda of the event!

For registration, please visit our website, or contact Yee Lim at yeelim.tan@terrapinn.com to understand more about group bookings. Do register before 15 March 2013 to enjoy maximum savings!

Source: http://blogs.terrapinn.com/mobile-apps/2013/02/22/increasing-commerce-revenues-social-media/

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